True Human Mark

Creator Research Interview

Independent Writers & Newsletter Publishers
● Approx. 10–15 minutes ● Confidential — Product Research Only ● All questions optional except Q35
True Human Mark is exploring a certification service for short written work. This interview is designed to understand real experiences, evidence availability, business consequences, privacy boundaries, and purchasing behavior. Your responses will be used to refine our initial writer/newsletter verification standard, evidence requirements, reviewer process, privacy rules, and business model. No responses will be published individually.
Section A — About Your Work
1. Which of the following best describes your work? (Select all that apply)
Independent writer / author
Newsletter publisher
Journalist / reporter
Essayist / commentator
Subject-matter expert / professional writer
Copywriter / freelance writer
Editor / publisher
Other: ___________________________
2. How long have you been publishing original written work?
Less than 1 year
1–2 years
3–5 years
6–10 years
More than 10 years
3. Where do you primarily publish? (Select all that apply)
Email newsletter
Personal website / blog
Digital publication
Print publication
Substack or similar newsletter platform
Social media
Other: ___________________________
4. How often do you publish?
Multiple times per week
Weekly
Several times per month
Monthly
Less than monthly
Section B — Authorship Challenges & Evidence
5. When was the last time someone questioned whether your work was human-authored or AI-generated?
Within the past month
1–3 months ago
4–12 months ago
More than a year ago
This has never happened
Not sure
6. Who questioned your authorship? (Select all that apply)
Reader / subscriber
Editor
Publisher
Client / customer
Employer
Brand / advertiser
Platform
Colleague / professional contact
Friend / family member
Other: ___________________________
Not applicable
7. Briefly describe the context in which your authorship was questioned.
8. What were the consequences? (Select all that apply)
No meaningful consequence
I had to explain my process
I had to provide evidence
Work was delayed
Work was rejected or questioned
Payment or contract was affected
My reputation or credibility was affected
A client/editor required additional assurances
Other: ___________________________
Not applicable
9. What evidence of human authorship do you currently have available? (Select all that apply)
Outlines
Research notes
Source documents
Interview notes
Microsoft Word version history
Google Docs version history
Earlier drafts
Tracked changes
Editor comments
Email or assignment correspondence
Publication account records
Screenshots
Creator attestation
I had little or no useful evidence
Other: ___________________________
10. If a trusted third party asked to review your evidence to verify authorship, would you share it?
11. Is there any evidence you would refuse to share, even with a trusted third party? If so, why?
Section C — Verification Scope & Priorities
12. If you were to seek verification, what would you most want verified?
A single article / essay / newsletter issue
A specific work and version
All work during a defined period
My entire body of work
My identity/creator profile generally
Not sure
13. If period-based, what period would be most useful? (Select up to 3)
30 days
90 days
6 months
12 months
Other: ___________
Not applicable
14. What would you most want a verification to confirm? (Select up to 3)
I am the actual creator
The work was primarily human-authored
My research/reporting was human-led
My editing and final decisions were human-led
AI use was disclosed accurately
The specific work/version was reviewed
The work was not primarily generated by AI
Other: ___________________________
Section D — AI Tool Use
15. Which tools do you currently use in your writing process? (Select all that apply)
Spell/grammar checking
Search engines
Research databases
Transcription tools
Accessibility tools
Translation tools
Microsoft Word / Google Docs features
Generative AI for brainstorming
Generative AI for outlining
Generative AI for drafting
Generative AI for editing or rewriting
Generative AI for research assistance
I do not use AI tools
Other: ___________________________
16. What AI uses do you consider acceptable in primarily human-authored work? Please describe.
17. Would you be comfortable with your AI use being publicly displayed as part of a verification?
Yes
Yes, but only at a high level
Only if I can review the wording first
No
Not sure
Not applicable
Section E — Business Impact & Value
18. What important decisions could a verified human-authorship badge influence? (Select all that apply)
Whether I apply for or accept an assignment
Whether a publisher accepts my work
Whether a client hires me
Whether a brand works with me
Whether I can demonstrate originality to readers
Whether I can justify my pricing
Whether I publish a work
Whether I use AI assistance
It would not change an important decision
Other: ___________________________
19. Who would financially benefit if your work carried a verified human-authorship badge? (Select all that apply)
Me / the creator
My publisher
My newsletter business
Clients
Brands / advertisers
Platforms
Subscribers / readers
No one financially
Other: ___________________________
20. Complete this sentence: "A verified human-authorship badge would be most valuable to me if it meant that…"
Section F — Trust, Privacy & Public Display
21. What would make you distrust a verification organization? (Select up to 5)
Unclear certification standards
Reliance on AI detection alone
Lack of qualified reviewers
Conflicts of interest
The organization profits from failing applicants
No meaningful appeal process
Poor data security
Publishing private evidence
Keeping evidence indefinitely
Changing standards without notice
Political or ideological bias
Certification that can be purchased without real review
Lack of transparency about decisions
Other: ___________________________
22. What safeguards would make you trust a verification organization? (Select all that apply)
Published standards
Named evidence requirements
Trained independent reviewers
Second review for disputed/high-risk cases
Right to respond before an adverse decision
Appeal reviewed by a different person
Clear expiration dates
Public verification page
Unique verification ID / QR code
Clear privacy and deletion policy
Aggregate reporting on decisions
Disclosure of reviewer conflicts
Other: ___________________________
23. What information would you be comfortable having displayed publicly on a verification page? (Select all that apply)
Creator name
Organization/publication name
Work title
Specific version/date reviewed
Verification status
Date issued
Expiration date
Categories of evidence reviewed
AI uses disclosed/permitted
General limitations of the verification
None beyond the badge itself
Other: ___________________________
24. Is there any information that should never be publicly displayed, even with your consent? Please describe.
Section G — Service Expectations
25. What turnaround time would you expect for a standard verification?
Same day
1 business day
2–3 business days
4–7 business days
More than a week is acceptable
Not sure
26. How much time would you be willing to spend gathering and submitting evidence?
Less than 10 minutes
10–30 minutes
31–60 minutes
1–2 hours
More than 2 hours if the value is high
I would not provide evidence
27. Which verification format would you prefer?
One-time verification per work
Batch verification for several works
Subscription covering a defined period
Annual creator verification
Not sure
Section H — Pricing & Willingness to Pay
28. What would you pay for a single-work verification?
$0 / Free only
Under $10
$10–$25
$26–$50
$51–$100
More than $100 if clearly commercially valuable
Not sure
29. What would you pay for a period-based subscription?
$0 / Free only
Under $10/month
$10–$25/month
$26–$50/month
$51–$100/month
More than $100/month if commercially valuable
I would prefer per-work pricing
Not sure
30. Would you pay for verification, or would you only use it if it were free or required by a client? Please explain.
Section I — Denial & Appeals
31. If your application were denied, what process would you expect? (Select all that apply)
Receive a written explanation
See which evidence requirement was not met
Have an opportunity to provide additional evidence
Have an opportunity to correct factual errors
Speak with a reviewer
Automatically receive a second review
No additional process should be necessary
Other: ___________________________
32. Who should handle an appeal?
A different reviewer
A senior reviewer who did not make the original decision
An independent review panel
An external third party
A combination depending on the case
Not sure
33. Complete this sentence: "An appeal process would feel fair to me if…"
34. If credible evidence emerged after certification that a work was AI-generated, what should happen? (Select all that apply)
Request clarification from the creator
Temporarily suspend the verification
Remove the verification
Require re-verification
Publish a status change with an explanation
Nothing unless fraud is proven
Other: ___________________________
Section J — Final Assessment
35. Overall, how useful would a verified human-authorship badge be to you as a writer or publisher? (Required)
Extremely useful
Very useful
Somewhat useful
Not very useful
Not useful at all
Not sure
36. What is the single biggest problem this service would need to solve for you to use it?
37. What is the single biggest reason you might not use it?
38. Any additional thoughts, concerns, or suggestions?
Optional — Contact
Email address (optional — only used to send you a copy of aggregate findings)